In a World of 5-Day a Week or Hybrid Models
In a World of 5-Day a Week or Hybrid Models Are GCCs Still a Strategic Advantage?

Before we begin – how’s life outside the den treating you?

Sunscreen? Back.

Hydration? Back.

Caffeine intake? Probably doubled.

Work gear and accessories? Back on the Wishlist.

Did we miss something?

Well, none of that is what we’re here to talk about today.

The COVID era is over – or at least, that’s what we tell ourselves. Life is back on track, especially professionally.

But here’s what’s interesting – Work patterns have changed, yet the need to have teams physically close is stronger than ever!

And no, it’s not because companies enjoy paying electricity bills, Wi-Fi charges, and never-ending coffee runs.

It’s because inefficiencies have skyrocketed, operations have turned chaotic, and a serious restructuring is needed.

And let’s be real – That’s hard to do when your team is scattered across 100 different locations.

As an employee, it might not seem obvious, but the day you’re the one managing it all, you’ll get it.

Now, here’s the twist…

Amidst all this talk of centralization, companies are still investing in GCC. Something that seems counterintuitive, that includes setting up entities in entirely different geographies.

Let’s first understand what GCC is and gradually get answers to questions like: Should you invest in a GCC? Or what’s its strategic value in 2025?

What are GCCs?

In the simplest terms, a Global Capability Center (GCC) is an offshore unit set up by multinational companies to consolidate critical functions like technology, operations, analytics, R&D, you name it.

These aren’t just cost-saving hubs. They’re strategic powerhouses that drive innovation, scalability, and operational efficiency by tapping into the best global talent.

Still sounds like a contradiction?

Well, you’re not the only one thinking that.

So, let’s break it down – question by question.

Q1 - If hybrid work and remote teams are the future, why build a GCC?

Before answering, let’s flip the question….

If remote teams were the perfect solution, why are companies still struggling with execution?

Yes, hybrid and remote work sound great on paper, but let’s be brutally honest:

Remote teams are not a team – they are a collection of individuals who operate in silos.

Hybrid workforces are a managerial nightmare – good for routine tasks but inefficient for deep collaboration and innovation.

Slack, Zoom, and Notion aren’t replacements for real-world strategy, problem-solving, and execution.

Remote work has its strengths, but let’s be honest: execution, innovation, and strategic alignment often suffer without a cohesive environment.

That’s where a GCC steps in—not just as an office but as an operating system designed for scale, ownership, and innovation.

It creates a structured, centralized environment where ideas don’t just exist; they compound. It brings alignment and long-term thinking—things that distributed teams struggle to achieve.

Q2 - If AI and automation are taking over, isn’t a GCC a wasteful investment?

Not at all. In fact, GCCs are evolving alongside AI.

A misconception that says, “If machines are doing more, why invest in people or centers?”

Understand, if AI could run a business, then CEOs wouldn’t exist.

AI doesn’t replace decision-making – it enhances execution. A GCC doesn’t compete with AI – it actually amplifies AI adoption.

Think of it as –

    • A controlled lab where AI implementation can be tested and scaled without disruption.
    • A real-world AI training ground where human expertise and machine intelligence work together.
    • A way to own your AI strategy instead of relying on external vendors who dictate your roadmap.

Automation replaces tasks, not strategy. The companies that understand this don’t see AI as a threat to GCCs – they see GCCs as the launchpad for AI-driven transformation.

And if you know a bit about it, Microsoft has set one of its GCC in India for Ai research and development!

Q3 - If companies are cutting costs and reducing full-time hires, why commit to a GCC?

Austerity is not a strategy – it’s a reaction. Cutting costs without a long-term plan is just slow suicide.

When companies slash full-time hires, they also –

    • Lose control over knowledge and processes.
    • Become dependent on external vendors who may not have their best interests at heart.
    • Trade short-term savings for long-term instability.

A GCC isn’t just an employee count – it’s a strategic investment in capability, stability, and resilience.

The smartest companies don’t just cut costs – they redirect spending into things they can own.

Q4 – Salaries in developing nations are rising - doesn’t that kill the cost advantage?

This question assumes that cost was ever the only reason to set up a GCC in any developing nation.

Let’s take India, for example. Yes, wages are rising. But what’s the alternative?

The US or Europe? Wages there have been high for decades.

Other offshore destinations? They don’t have India’s infrastructure, talent depth, or regulatory maturity.

Contractors and freelancers don’t build institutional knowledge or long-term value.

India’s real advantage isn’t just cost – it’s capability.

With every passing year, GCCs in India move further up the value chain – handling core functions, R&D, and even AI-driven innovation.

It’s no longer about cheap labor – it’s about elite and sustainable talent.

Q5 - If hiring contractors is easier, why bother with a GCC?

A contractor is a mercenary – they work for a paycheck.

A GCC is an army – aligned with your mission, values, and long-term vision.

Contractors solve one problem at a time, but they don’t build a system that scales.

A GCC creates continuity, culture, and long-term ownership – things that freelancers and agencies can never replicate.

When you outsource core functions, you give away control, innovation, and security.

Great companies don’t rent their future – they build it.

Well, I hope these questions and answers have helped you gain some clarity on why to invest in GCC and if it’s a smart strategic move or not.

You can read one of our case studies about the successful setup of GCC for a client to gain more confidence before you take action.

Now, The Real Question – something that we would like to ask…

Are You Building a Business for the Next Quarter or the Next Decade?

Short-term thinkers will debate cost savings, hiring trends, and AI disruption.

Long-term thinkers will bet on control, capability, and ownership.

“A GCC isn’t just a cost play – it’s a commitment to building a self-sustaining, innovation-driven engine that doesn’t just adapt to the future but defines it!”

Because…

When the world scrambles for talent, GCCs already have it.

When supply chains break, GCCs build resilience.

When competitors wait for the next big thing, GCCs are the ones creating it.

Because the world of today isn’t about outsourcing – It’s about outpacing!

So, the final question is: Are you playing for survival, or are you playing to dominate?

Let us know – what do you think about it?

Varix Patel

April 16, 2025

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